We help our clients to prepare and implement sales strategies and improve structures, processes and sales teams.

What makes us different?

  • implementation of optimal solutions –  bringing hard, tangible results. We are not interested in theory, but in the effectiveness and Customer's results
  • approach –  we look at challenges broadly, taking into account the impact of the proposed changes on the entire system, organization and structure. The strength of 4Results is the ability to combine in projects hard elements (tools, processes) with soft ones (people, their competencies and attitudes),
  • achieved results –  we translate projects into measurable results (e.g. profit) which satisfy Customers.
  • we are a partner –  we take responsibility for the challenges facing our customers,
  • experience –  gained in both, the creation and implementation of strategies as well as in a number of change implementations projects in sales.


We provide a wide range of support at all levels of the organization:

  • strategic workshops for the board and management and expert coaching for sales or marketing directors –  to clarify the vision and goals, find optimal solutions as well as to ensure leadership development and develop desirable habits,
  • implementation of sales strategies or key changes in the structures, processes and teams, support in building and implementing marketing strategies,
  • product portfolio optimization –  to maximize sales volume, profitability and strengthen competitiveness, implementation of merchandising standards,
  • restructuring of the sales department, sales development, sales engineering support, closer cooperation between sales and marketing,
  • work with teams, improvement and development of sales force (teams), increasing sales effectiveness, focus on core approach, creating and implementing sales incentive systems, 
  • integration of sales channels –  Optimization of Route to Market,
  • recruitment of sales staff, starting from sales reps and ending with directors, 
  • training for sales and marketing department employees.

Let's talk about
your business challenges!

Michał Paradowski